The State of Marketing Technology

We've all seen the martech supergraphic, so how does a company stay relevant in a constantly growing space? We answer this question and many more in this SmartTalks video. 

The State of Marketing Technology with Forrester



How to Build a Best-in-Class Tech Stack

In this edition of SmartTalks, we chat with Forrester about all the marketing technology out there and how to choose the best ones to prevent redundancy and failure.

How to Build a Coherent Tech Stack with Forrester


Decoding Marketing Data Strategies  

What is data management and why is it important for marketing and sales? ReachForce sits down with Forrester Research to decode the complexities of marketing and sales data.

Decoding Marketing Strategies with Forrester

Building the Business Case for Marketing Technology

Marketers must be strategic with how they spend their money. In this video, ReachForce chats with a Forrester analyst to discuss budget strategy for marketing technology purchases.  

Kristi - Steven Interview_6


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