In this video you will learn:
SmartForms bridges the gap between the need to keep web forms short to increase conversions and the need to capture the key information required for better nurturing, scoring, targeting, segmentation, and lead routing.
If you haven't automated your inbound lead data collection yet, your competitors may be qualifying your leads before you do!
List of Benefits:
- Allows for immediate Routing/Hand-off to Sales - sales will love you for the improved lead quality
- Decreases cost per lead/increases conversions (short forms)
- Drives advanced targeting and segmentation enabling better 1:1 marketing
- Accelerates progressive profiling - 3 visits worth of data on first visit
- Standardized corporate hierarchy information allows better account level marketing
The SmartForms Effect
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