In this collection of 16 event marketing tips from The B2B Lead, you will find information on increasing webinar attendance, driving more trade show traffic, making the most out of customer events and much more. Here's a few of the included tips in this eBook:

• Ten Tips for Using Webinars for Lead Generation
• Leverage Exclusive Events to Increase Trade Show Traffic
• Drive Revenue from Customer Events
• Using Events Spend to Drive Sales Conversions