Case Study: Intacct Combines ReachForce & Marketing Automation for Accelerated Conversions & Revenue

How do you go from not trusting your data to using it as the fuel for all your lead nurturing, marketing programs and more?

Learn how Intacct, a California-based financial management and accounting software solution company, combined marketing automation software and the power of ReachForce, a continuous data management solution, to fuel accelerated conversions and increased marketing attributed revenue.

Highlights:

  • Accelerated lead movement through pipeline
  • Acheived higher conversion rates
  • Maintained consistent open rates
  • Converted 80,000 existing junk records into marketable assets
  • Saved countless hours on data management